QQ.com

A while back, Paul edited this quirky little number for QQ.com- China's most popular online instant messaging service. Directed by the talented Woof Wan Bau, the ad features renowned footballer, Lionel Messi showing off his ball skills which are brilliantly mimicked by some unsuspecting folk. Who would of guessed Beijing was hiding these talented footballers!

Director: Woof Wan Bau

Prod Company: Nexus Productions
Prod Co. Producer: Patrick Duguid
Agency: Grey Advertising : Beijing
Art Director: Cheeguan, Yue
DOP: August Jakobsson

Post: Time Based Arts
Editor: Paul Hardcastle

Paul's Hornbach Cut

Paul has just cut this charming film for Hornbach Home Improvement in Germany. The film was directed Woof Wan Bau for Radical Media , and posted at Time Based Arts in Shoreditch. Everything from the whimsical art direction, to the pleasantly pinky sound track, lulls us into a warm, fuzzy place. But there's an edge to it too; it has surreal and even borderline dark undertones. We've never seen anything this magical before for a DIY shop!

Director: Woof Wan Bau

Production Company: Radical Media
Agency: Heimat, Berlin
Editor: Paul Hardcastle
Producer: Christoph Petzenhauser
Exec producer:Christiane Dressler
DOP: Jallo Faber
Creatives: Guido-Heffels, Matthias Storath
Production Designer: James Hatt
Music: Martin Landquist
Post: Time Based Arts

Time Based Arts: Our local high-end post production house. Shoreditch.

Paul recently cut these two HP spots for directors Smith and Foulks at leading animation company Nexus Productions on Shoreditch High Street. The ad then went to Time Based Arts, our local post production friends located in the old Caretaker’s Cottage at Shoreditch Town Hall, minutes down the road.

Time Based Arts produce great work, and we love having them just around the corner. We get a good feeling when a production is born and bred in the East end.

Time Based Arts- Post Production

http://time-based-arts.com/

Nexus Productions- Animation

http://www.nexusproductions.com

Nike "Hit The Target," directed by Anthony Dickinson at Pulse films is another recent Paul cut posted at Time Based Arts. It stars Wayne Rooney as himself, and Liverpool striker Fernando Torres as futuristic VJ controlling a virtual goal post.